Asus, naturally, falls into the latter category, having hitched its wagon firmly to the Android Wear wagon, along with a number of other (here in the U.S. at least) higher profile companies.The age of the smartwatch is upon us, and like the smartphone and tablet eras before it, it’s a case of Apple vs. everybody else

As Google attempts to maintain some semblance of software consistency across the devices, manufacturers are once again forced to distinguish themselves almost entirely on hardware. From the moment the ZenWatch comes out of the box, Asus’s play is pretty clear: Making a smartwatch people might actually want to wear.

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