The world’s largest social network is finally jumping on the livestreaming bandwagon. Facebook on Wednesday launched a new feature simply known as “Live” that’s part of its Facebook Mentions app for public figures.

The new feature can be used to share live video with followers at any time. When a Live stream is started, it will appear in the News Feed of fans, allowing them to comment, like and share with their friends. Those that have recently interacted with a streamer will also receive a notification when a new broadcast is started.

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