If you ever wished your website could have a Tinder-like “swipe” poll, a timed trivia contest, a customized personality quiz, or a sweepstakes, you’re in luck. Plyfe is launching a free tool that lets anyone create these kinds of interactive elements quickly and easily.
The new free offering is a bit of a change for Plyfe, which spent the past year focusing on enterprise companies. Its client list currently numbers 25 companies, including IBM, USA Today, Ogilvy, Unilever, and Toyota. And it says that its widget-like Web “cards” have been viewed (and interacted with) millions of times.